KEH Launches “Save the Planet. Buy Better Than New” Campaign Ahead of Earth Day 2024

Are you a photography enthusiast looking to upgrade your gear? Do you care about the environment and want to make more sustainable choices? If so, you’ll be excited to hear about KEH’s new marketing campaign ahead of Earth Day on April 22, 2024.

KEH, a trusted retailer of pre-owned cameras and lenses, has launched a campaign titled “Save the Planet. Buy Better Than New.” This campaign aims to promote the benefits of buying pre-owned gear and encourage photographers to consider the environmental impact of their purchasing habits.

So, why should you consider buying pre-owned camera gear from KEH? Here are three compelling reasons:

1. Affordability: Buying pre-owned gear is a cost-effective way to upgrade your equipment. With the potential to save up to 40% on high-quality gear, you can get more for your money and expand your photography toolkit without breaking the bank.

2. Environmental Benefits: By choosing pre-owned gear, you’re contributing to a circular economy that reduces waste and minimizes the environmental impact of production. KEH’s business model ensures that used equipment is refurbished, repaired, and given a new life with another photographer, preventing it from ending up in a landfill.

3. Accessibility: Photography can be an expensive hobby, but buying pre-owned gear makes it more accessible to a wider range of enthusiasts. Whether you’re a seasoned professional or a beginner looking to get started, pre-owned gear offers a budget-friendly option to explore your passion for photography.

KEH’s commitment to the photography community goes beyond just selling gear. The company aims to make photography inclusive and accessible to all, helping photographers achieve their creative goals and dreams. By offering trade-in deals and affordable options, KEH empowers photographers to get the equipment they need without breaking the bank.

So, next time you’re in the market for new camera gear, consider buying pre-owned from KEH. Not only will you save money and get high-quality equipment, but you’ll also be making a positive impact on the environment. Let’s change the question from “Why buy used?” to “Why buy new?” and create a more sustainable world for future generations.

Are you ready to join the movement and buy better than new? Visit KEH’s website to explore their wide selection of pre-owned cameras and lenses and start making a difference with your photography gear choices.